Visual Identity
This is a school project in collaboration with Göteborgs Universitet and their project to launch Sea Alottments in Sweden.
A Sea Alottment is the equivalent of an alottment on land but instead of growing vegetables and herbs you grow crops that naturally clean the ocean such as mussels, oysters and sea weed.
For the visual identity I went for a humorous and colourful vibe with a custom font for the logo that comes from the shapes that can be found in seaweeds.
The name PELAG comes from the greek word pélagos that mean “open ocean”.
A Sea Alottment is the equivalent of an alottment on land but instead of growing vegetables and herbs you grow crops that naturally clean the ocean such as mussels, oysters and sea weed.
For the visual identity I went for a humorous and colourful vibe with a custom font for the logo that comes from the shapes that can be found in seaweeds.
The name PELAG comes from the greek word pélagos that mean “open ocean”.
